Our story
From our booth to your shelf.
LUBIX started with a family that simply loved building things together. That love for creating, assembling, and seeing something come alive piece by piece eventually became something we wanted to share with others.
Behind LUBIX is a family that built the brand side by side — from preparing every box and setting up our booths, to meeting customers face-to-face at exhibitions across the UAE.
“We didn’t just want to create something you build. We wanted to create something worth keeping.”
Every exhibition helped us grow, improve our ideas, and understand what our customers love. Today, LUBIX continues to expand with more characters, new collections, and special builds — while keeping the same passion that started it all.
And we’re only getting started.